Tuesday, August 18, 2009
SEO Audit and First Customer Contact
At this very moment, a certain number of motivated individuals are sending signals out into space, hoping to be the one who establishes First Contact with life outside our planet.
Isn’t this the same basic process you are going through daily, to establish First Contact with customers for your website?
SEO Audit = First Contact
First contact seekers are, in the tradition of Carl Sagan, making use of radio waves and hoping for the best.
You can do that – set up a website and hope for the best, OR you can make use of an SEO Audit.
SEO Audit And First Customer Contact
When you initiate an SEO Audit of your website, you begin to ensure accomplishing the goal of First Customer Contact. The SEO Audit will let you know if the website itself is optimized for search engines to find it – META tags, usability in general. Further, the SEO Audit will do a big picture review of your site and make sure that the keywords really are those your First Contact Customers will be using to try to find you.
SEO Audit And Giant Wave Transmitters (GWT)
First Contact alien seekers are forced to use devices like a GWT, but you can rely on a much simpler acronym: Search Engine Optimization. An SEO Audit will review your existing attempts to find new customers and give professional advice on accomplishing that goal.
Contact -- it's what it's all about.
Monday, August 17, 2009
Custom SEO Audit = Measure Twice, Cut Once
Anyone who has taken shop has heard the old saying, “Measure twice, Cut Once.” It makes sense – it’s better to take the time to make sure before you take an irreparable step.
In some ways, an SEO audit is comparable to that old saying. An SEO audit takes the measure of your website:
SEO Audit and Measuring:
An SEO Audit measures your keywords;
An SEO Audit measures your META tags;
An SEO Audit measures your site’s usability;
An SEO Audit measures the efficacy of your backlinks;
An SEO Audit measures your site’s optimization for social media;
SEO Audit and Common-Sense:
It’s only common sense to measure carefully before cutting, and it’s only common sense to ensure that all the effort put to creating a great website isn’t lost because no one can find it. Did you know that it really is possible that simple steps were missed that make your website invisible to search engines? How can you be sure?
You can be sure when you get a free, custom SEO Audit from JCJInteractive.
Tuesday, July 14, 2009
SEO Audit NotEqualTo IRS Audit
I can certainly see how the term “SEO Audit” could accidentally trigger vibes of “IRS Audit,” but let me assure you, there is no similarity at all.
IRS Audit = intrusion into your business and personal life
SEO Audit = inspection of your business online life
IRS Audit = All Work Stops
SEO Audit = All Work Proceeds Apace, Only Better
IRS Audit = Mad Dash to Find Paperwork
SEO Audit = Sit Back While JCJI does the work
IRS Audit = implied wrongdoings
SEO Audit = implied improved business doings
IRS Audit = Life and Business Basically Ruined
SEO Audit = Life and Business Ameliorated Beyond Expectation
IRS Audit = Lots of Numbers, Lots of Headaches
SEO Audit = All Numbers Explained At Your Convenience
SEO Audit is Certain As....
The term audit doesn’t have to have punitive connotations; it can have “hidden treasure” and “goldmine” connotations. An SEO Audit is careful and precise like that other kind, but unlike the other kind, an SEO Audit takes as its basis your good work and then expands that out, precisely, carefully, so that high SEO rankings are as certain as taxes, death, and the servant’s dinner.
Tuesday, June 30, 2009
Search Engine Optimization Audit and Bewitched
Personal anecdote: one time in my life I knew what it was like to be Samantha Stevens.
Temping – years ago -- at a company you’d know if I told you the name, I was put into a small room with an IBM memory typewriter and a tall stack of blank labels and told to make 1,000 labels for a sample test of a product. The supervisor metaphorically washed her hands of me, sure I was set for most of the day. ‘Course, 40 minutes later I came back with 1,000 perfect labels. I’ll never forget the way she looked at me – just like I was a witch.
Search Engine Optimization Audit and Using Technology
Well, you know and I know that all I had to do was type one line perfectly and then let the memory typewriter do the rest – but back in those days, not everyone really comprehended how technology could make our jobs easier.
And it’s the same today with making money online – you can get it done without understanding technologies, but isn’t it better to check in with someone who really gets it? A search engine optimization audit with a real specialist will get you where you’re going not only faster, but with more genuine accuracy.
Search Engine Optimization Audit and Making Money Online
Elizabeth Montgomery could twinkle her nose and make magic happen. A search engine optimization audit can product almost magical results. Your website make look great, but if it’s not optimized so that search engines – CUSTOMERS – can find you, it’s a bit like typing the same label 1,000 times.
Search Engine Optimization Audit and Magic
Once your site is optimized, once the process works as intended, magically, customers will find what they’re looking for – you. Try a bewitching route – get a search engine optimization audit. Just twinkle your nose.
Wednesday, June 24, 2009
Search Engine Optimization Audit = Be The Boss of Your Website:
Search Engine Optimization Audit = Be The Boss of Your Website:
In the past couple of decades, cartoons have become, well, adultswim, anyone? Reminds me of what Scott Adams (Dilbert) said once, roughly, that tho some cartoonists think of their characters as their children, he thinks of his as employees and has no problem at all sending them out to do service on t-shirts, coffee mugs, calendars.
Without realizing it, you may be thinking of your website more as your sweet offspring than your employee from whom you have the right to expect diligent service.
Search Engine Optimization Audit: Be The Boss of Your Website
Your website took a lot of time and creative effort, and as it grew, you felt in a way like a proud parent. But proud parents just want their kids to be happy; employers need for their employees to produce. And a search engine optimization audit is the reasonable and correct way to go about this.
What a search engine optimization audit will do for your business:
Don’t wimp out; be the boss of your website. Get a search engine optimization audit.
Tuesday, June 9, 2009
SEO Audit and A True Story
From the Family Anecdote file: family member bought a house from a minor singing celebrity, who had for years saved on expenses by permitting groupies to perform household repairs.
After living in the house for a couple of years, house began having sewage problems; called a real repairman.
SEO Audit and The Painfully Accurate Analogy:
Now, I wouldn’t trouble you with this image were it not so absolutely on point: the expert repairman discovered that one of the bathrooms was not actually linked to a septic tank. There was a pipe of sorts that pretty much led nowhere, and when it uh, filled, then problems began.
Can you see the relevance? Minor celebrity didn’t bother with experts; pipes went nowhere. Website/business owner who doesn’t bother obtaining an expert SEO audit – pipeline to nowhere.
‘Course, the content of your website is in no way analogous, but you see what I mean – if your information is not being piped to the correct places, you’ve only got half a system in place.
SEO Audit Is Not A Job For Groupies
It’s essential, really, to enlist the assistance of a real expert when it comes to your SEO audit – not your brother-in-law, not the kid down the street, not your groupies, how ever so much they beg.
Friday, June 5, 2009
Search Engine Optimization Audit Specialist vs. County Agricultural Agent….
Okay, remember Green Acres? Fancy-pants lawyer, good-bye city life, one of the Gabor sisters, cheap sets but lovely, highly saturated cinematography?
Now, Oliver Fancypants was vastly sincere and willing to work hard, but did he know everything about farming? No! He got help from an expert.
So, you are vastly sincere, are you not? You have a dream, a website, a business; you could be the guy in American Gothic, except cuter. Are you a search engine optimization audit specialist, tho?
Now, Oliver was trapped in sit-com heck; when he sought help, it was from the county agricultural agent, Hank Kimball. Hank held the proper title but specialized in rambling silliness.
Goodbye, City Life! Hello, Search Engine Optimization Audit!
But you are different. You aren’t limited to seeking advice from crazy, folksy locals; you have the entire wired world from which to find a top-notch search engine optimization audit specialist.
And you need one – no, not a county agricultural agent, but a search engine optimization audit specialist. Because sincerity isn’t enough.